Changes

A common misconception is that ''fading the public'' is a profitable betting strategy. The ''public'' is a general term used to describe casual sports bettors who place emotional uninformed bets without considering a wager's market advantage. Someone who is fading the public is betting against lines that seem ''too obvious'' with the reasoning that [[oddsmaker]]s are trying to trick weaker bettors. An example of this might be a small [[point spread]] on a popular [[favorite]]. While many self-proclaimed experts will state otherwise, fading the public is in fact not a sound strategy for long term success. High limit sportsbooks have the largest market influence. These bookmaker will not set their lines in anticipation to receiving bets from the public. [[Sharp]]er sports bettors with larger [[bankroll]]s would take advantage of the incorrectly priced lines. This would expose the sportsbook to an undesirable situation where the majority of action on a given market is on the side placed with positive [[expected value]].  

Fading To ''fade'' a handicapper implies betting against each the opposite side of their picks. [[Handicapper]]s or and [[tout]]s that are perceived as being career losers might find themselves getting faded. It is a misconception that betting against a losing bettor produces winning picks. In reality even the weakest of sports bettors do not lose enough to out-gain the bookmaker's commission when taking the other side. To make a profit one needs to win more than 52.38% of their bets at -110 odds. Given the efficiency of popular betting markets near game time an overwhelming majority of sports bettors' success rates fall between 49-51%. Fading a gambler even at the lower end of the bell curve with a success rate around 48% would still not win enough to overcome the [[vig]]. The reason for sports betting failure often lies in poor [[bankroll management]].